Make Money in Up or Down Markets With Options

As an investor, why should you consider options? The answer is that options offer the potential to greatly enhance your profit from investing in stocks and/or provide the means to protect your portfolio.

Simply put, options give you the ability to leverage a trade - and it doesn't matter if the market is going up OR down! That's a huge advantage over buying stocks.

Suppose you buy a stock for $30 a share and it goes to $33. The stock price has risen by 10% and accordingly you have a 10% profit. That's nice!

What would have happened if you purchased an option instead of a stock? Here's where the "leverage" comes in.

If instead of buying the stock, you buy an appropriate option, then you might make 150% profit or even more for the same 10% rise in the stock price. That's better than nice. That's fantastic!

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